Marketing Specialist

Job Details

LocationAuburn Hills, MI, United States of America
Job TypeContract Full-Time
PositionAutomotive

Job Description

On behalf of our World Class Manufacturing client we are currently recruiting for an experienced Marketing Specialist to join their team.

RESPONSIBILITIES:

  • Responsible for designing, creating, and delivering marketing programs to support the growth and expansion of company products and services
  • Develops sales presentations and provides reports based on information collected such as marketing trends, competition, new products, and pricing
  • Familiar with a variety of the field's concepts, practices, and procedures
  • Manages content from several areas of the organization and drives them to the appropriate communication channels
  • Involves formatting and adapting content to align with the brand guidelines. New creative content is also produced due to the marketing team’s need
  • Creation of communication to dealership and internal field personnel. The content is copy edited and formatted. Examples include: marketing/promotions, program announcements/updates, vehicle recall news, monthly priorities, quarterly planning guides and other relevant dealership / field personnel news
  • Formatting communication messages based on the distribution forum, which can include internal email notifications and/or sharing with appropriate stakeholders to post on internal dealership websites
  • Managing agency work for Newsfeed Communication portal within an internal dealer site; including oversight of message posting, web page layouts, user reporting and metrics, user experience improvements and overall tactics to drive site use
  • Managing posted marketing content on an internal dealer site that requires outreach to content owners and working with the site team to add/update as required
  • Acting as the system administrator for internal dealer code users and working with the appropriate stakeholders to gain permissions when needed.
  • Creation of print/digital marketing materials from internal stakeholders (e.g., flyers, banners, signs, guidelines, posters, presentations, etc.) on an as needed basis
REQUIRED SKILLS & QUALIFICATIONS:
  • BA in Marketing, Communications or business related degree
  • Graphic Design Experience with proficiency in the Adobe Creative Suite design programs (Photoshop, Illustrator, and InDesign)
  • Copy editing and proofing proficiency to ensure accuracy of dealer/field communications
  • Strong knowledge of Microsoft Office (Word, PowerPoint, Excel) and Google Office Suites (Gmail, Hangouts, Calendar, and Google+ for communication; Drive for storage; Docs, Sheets, Slides, Forms)
  • Effective time management with the ability to prioritize multiple projects at once
  • Strong communication skills and capacity to work with many different team members and agencies
  • Attention to detail
  • Eagerness to learn internal systems and gain understanding of various audiences, products and programs
  • Ability to work independently and also as a member of a team
  • May be required to drive a company vehicle - valid drivers license & clean driving record required
  • May be required to travel - locally for meetings

MEDA offers an excellent referral bonus. Great candidates know great candidates.



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